SHIYI
Contact information
Service Type (Self-reported)
Mini Program Development Template-Based Solutions Advertising Consulting
Countries/Regions Served
Australia New Zealand
Industries Served
Transportation Tourism
About (Self-reported)
SHIYI bridges global markets with China, empowering clients to tap into the Chinese and global Chinese diaspora markets. We specialize in integrating preferred Chinese consumer and social tools with industry-specific opportunities. At SHIYI, we specialize in bridging the gap between the international regions and the dynamic Chinese consumer market. With a proven track record of facilitating growth for premier partners—including Auckland International Airport, Melbourne International Airport, RealNZ Group, and Destination Queenstown—we understand the unique nuances of the ANZ-China business corridor. We don’t just offer advice; we build ecosystems. Our team empowers clients to establish deep-rooted relationships and optimize their presence in China through a comprehensive "Digital-to-Sales" strategy. From architecting your digital marketing footprint to securing robust sales channels, we provide the infrastructure needed to turn China’s vast consumption opportunities into tangible revenue.

Client Case

Case Study: Auckland Airport

Service TypeMini Program Development
Service Duration03/01/2026 - Present

Strategic Objective: To enhance passenger experience and maximize commercial value within the Chinese market through a seamless digital ecosystem. Demonstrated in the following three aspects: 1. Seamless Experience: Comprehensive Chinese-language services, including flight information and airport facility guides, effectively eliminate language barriers for Chinese travelers, significantly boosting satisfaction and creating a superior first impression of Aukland Airport and even of New Zealand. 2. Data-Driven Operations & Revenue Growth: Serves as an official digital gateway to drive non-aeronautical revenue. By integrating targeted promotions for duty-free retail and VIP lounges with backend behavioral analytics, it optimizes commercial strategies. 3. Strategic Branding & Future-Proofing: Establishing a flagship presence in China’s top social ecosystem is a digital milestone. This not only strengthens our appeal to premium airlines and travelers today but also paves the way for next-generation innovations, such as e-CNY integration and cross-border e-commerce.

Weixin Mini Program case for Auckland Airport
Weixin Mini Program case for Auckland Airport
Weixin Mini Program case for Auckland Airport